Over the last few years, Yukon has attempted to attract increased Asian long-term investment in the territory. In 2011, it reported that Asian investments totaled almost $1 billion and in its 2014 budget, Yukon identified the Asia Pacific region as a major market for Yukon’s resources. Through its Invest Yukon initiative, the territory has marketed itself as strategically situated between the major shipping lanes of Asia and North America. In its 2006 Pathways to Prosperity: Economic Growth Perspective 2005 to 2025 strategy, the territorial government placed significant emphasis on the importance of Asia for Yukon’s future. The document noted that:
- Asia’s booming population and middle-class would create greater demand for goods and services;
- Asian growth has led to a demand for key resources found in Yukon; and
- Yukon has the opportunity to capitalize on growing Asian tourism.
In its 2014 Yukon Investment Attraction Strategy: Yukon Mining Industry report, the government noted that Yukon has been seeking foreign direct investment (FDI) from Asian investors since 2004. It identified China as a priority market for obtaining FDI moving forward, with South Korea, Japan and Singapore as high potential markets. The Tourism Yukon: Marketing Plan 2015-2016 report identified Japan as a secondary target market, China as an emerging one, and South Korea as one to monitor.
Yukon has one sister city relationship with a city in Asia: Ushiku, Japan. Yukon’s oldest sister city agreement, with Echuca, Australia, was terminated after the latter was absorbed into a larger district. In 2012, Yukon also signed a sister province agreement with Shaanxi, China, which commits to closer cooperation on economy, tourism, mining and education, in addition to other sectors.
Yukon Immigration Statistics 2000-2014
CBC NEWS, North: Chinese Market Dubbed the 'Holy Grail' of Tourism for Yukon
NATIONAL POST, Toronto: Thousands of Japanese Tourists Going to Yukon for Sex Under Northern Lights?
CBC NEWS, Whitehorse: Yukon Student to Walk Fashion Runway in Australia
Did You Know...
Yukon’s oldest sister city agreement, with Echuca, Australia, was terminated
after Echuca was absorbed into a larger district.